Road Runner Sports

Road Runner Sports

Running Time: 00:30:00

Client: Road Runner Sports

Photography: Corey Rich / Aurora Select

Video: Corey Rich / Aurora Novus

Editor: Dane Henry / Deep Roots Media

Producer: Corey Rich / Aurora Novus, Chris Flores / Custom Publishing Group

Shooting with the same cast, crew, locations and equipment used to shoot still images for Road Runner Sports, Corey Rich was able to capture compelling video footage for a 30 second spot in true HD. By simply switching from still to video mode on a Nikon DSLR, this spot was produced at a fraction of the cost of a traditional video project by piggy backing the productions. 

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